Kitewheel Frequently Asked Questions (FAQ)

You probably have questions about the Kitewheel Customer Journey Hub. We have tried to anticipate these and have created as many answers as we can think of. If you have more questions or answers please contact your partner manager, comment on this page or edit it if you are able. 


  • Why is it Blue? Please choose whichever answer gives you the most pleasure: 
    • Because it was built in America
    • Blue is the new black
    • Blue is my favorite color....
  • Is Kitewheel  a shared service? 
    • Yes Kitewheel runs on Amazon Web Services in various locations around the world. Each instance supports multiple organisations. Our security controls ensure that no organisation can see another organisation's data. Also within an organisation you can allocate users to projects who can not see other projects within the organisation. 
  • Can other people get access to my data in Kitewheel? 
    • No. Several layers of security are built in to Kitewheel to ensure your data is safe. There are application-level controls, system-level controls, and procedural controls in place that restrict access to only authorised individuals to authorised resources.  


  • Will you provide me with a database? 
    • Yes. As with the existing platform you will be provided with a development database and message queues. Other AWS resources can be made available at additional cost. 
  • What kind of database will it be?
    • What would you like? At the moment Kitewheel supports MySQL, Microsoft SQL Server, Oracle and Postgres. These databases are all available in the Amazon RDS service and you can choose which one you would like. 
  • How will these credentials be communicated to me? 
    • The credentials will be pre-populated in your admin console. For external access they will be sent via different channel. The access control on the database connectivity is controlled by Kitewheel Support.  
  • Where is this running? 
    • We have instances in several AWS Regions around the world. You will be directed to the region closest to your location. 
  • Are there European and US instances? 
    • Yes. And the data does not leave that region. 
  • Can I have a private instance of Kitewheel? 
    • This will be available at an additional cost. Please speak to your account manager. 
  • Is Kitewheel faster than old Kitewheel (sometimes known as Provenir 7.X?)
    • Kitewheel has been re-archicteted from the ground up to support the most popular customer journey types encountered by Kitewheel over the years. The approach taken has been to make the creation of the common journeys more efficient but retain the flexibility of the product. We believe that Kitewheel reduces development time by up 75%. 
    • From a straightforward execution performance perspective we believe that we are now on a par with our old platform.


  • Are you announcing end-of-life for the Provenir platform as the basis for Kitewheel? 
    • No. We are not announcing end of life. We still have some way to go on the full feature set that we would like to have and until we are at that point we would not consider announcing end of life. Even if Kitewheel do announce end-of-life we would do this in such as a way as to ensure a timely transition. 
  • Are there conversion tools? 
    • No. We do not support the automated conversion from Provenir to Kitewheel. 
    • The internal structure of the systems is fundamentally different - Provenir uses XML files persisted on disk in the Repository and we use a Postgres database to store everything. 
    • Apart from the base nodes our new nodes differ quite a lot from the Provenir node so we don't believe that a conversion tool is worthwhile
  • Do I have to move my existing projects to Kitewheel?
    • No. Not unless you want to and we hope that you will want to. 
  • Will you support my existing running production projects forever? 
    • Probably not as that is a very long time. 
    • If Kitewheel asks you to move you will get a lot of notice
    • We also think it will be quick to recreate your project in Kitewheel not least because of the support for templates. 
  • What support will we get from the Beta Program?
    • Kitewheel will provide one-on-one introductory sessions and normal software support. 
  • Will Kitewheel support us migrating a client? 
    • Yes. We would love to talk about that with you. 
  • What is the migration plan? 
    • As new projects or new parts of projects come up we would recommend starting them in Kitewheel.

Software Capabilities 

The full list of capabilities is now covered in the documentation index

  • How quickly will the metrics update? 
    • Typically these will update in less than one minute - and often faster 
  • Can I use dynamic values for updating the metrics (e.g. value of sale or a negative value)?
    • Not yet - but that is a great feature request. 
  • What are templates? 
    • Templates are pre-defined structures for some of the most commonly used operations. These include full blown processes such as web tracking and personalisation and also pre-defined adaptor examples for lots of web services such as Google Places, Full Contact and many more. 

Let us know if there are features you would like that we have not thought about. 

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