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The most popular step taken within the time period across all of the customers, excluding Journey Start and End Steps per the filtered range.This is useful in understanding which journey step tends to be the highest touchpoint as you filter through date ranges and/or journey behaviors.

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Segment Size Overtime

The segment size overtime refers to a visual representation, typically in the form of a line graph, that provides valuable insights into the historical trend of the size of a specific segment over time.

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To understand Segment Size Overtime, here's how it operates:

  • Data Collection: Segments are updated in a batch process with a frequency set to daily updates. This data is stored and used to generate the line graph.

  • Timeline Representation: The x-axis of the line graph represents time in days, weeks, or months, depending on the timeframe selected in the filter. This allows users to focus on a specific time period of interest. The y-axis represents the size of the segment.

  • Zero Size for Missing Data: If the segment didn't exist at the beginning of the selected time period, the graph will show zero size for the days before the segment was created. If a segment is not created within the selected timeframe, the Segment Size Over Time will display a "no data available" message.

  • Interactivity: Hover over data points on the graph to view the segment size for a specific day, providing detailed information about the segment's growth or contraction over time.

  • Error Handling: If there's an issue retrieving data or if the response for a selected segment is empty, appropriate error messages and icons are displayed to indicate the problem.

  • Visibility Control: This card will be hidden if the All Customers segment is selected, or if certain filters are applied to ensure a clear and relevant presentation of data.